Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

University of Washington
Skills you'll gain: Oral Expression, Negotiation, Proposal Writing, Presentations, Events and Conferences, Verbal Communication Skills, Persuasive Communication, Event Planning, Sales Presentations, Event Management, Proposal Development, Peer Review, Business Communication, Business Writing, Business Planning, Meeting Facilitation, Communication Strategies, Business Correspondence, Professional Networking, English Language
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Web Analytics and SEO, Keyword Research, Web Analytics, Competitive Intelligence, Digital Analysis, Competitive Analysis, Search Engine Optimization, User Research, User Experience, User Experience Design, UI/UX Research, Search Engine Marketing, Digital Marketing Tools, Digital Marketing, Content Strategy, Market Analysis, Content Marketing, Marketing, Strategic Marketing, Marketing Planning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Cloud Platforms, Collaborative Software, Technology Strategies, Cloud Infrastructure, Enterprise Application Management, Digital Transformation, Cybersecurity, Cyber Security Strategy, Virtual Teams, Digital Marketing, Marketing Automation, Digital Marketing Tools, Customer Engagement, Data Integration, Business Transformation, Enterprise Resource Planning, Telecommuting, Recruitment, General Networking, Professional Networking
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Sales Presentation, B2B Sales, Sales Presentations, Selling Techniques, General Sales Practices, Sales, Value Propositions, Peer Review, Key Performance Indicators (KPIs), Presentations, Return On Investment, Decision Making, Business Priorities, Marketing, Microsoft PowerPoint, Marketing Communications, Business
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Web Analytics, Google Analytics, Web Analytics and SEO, Data Collection, Conversion Funnel Analysis, Data Quality, Content Performance Analysis, Digital Analysis, Analytics, Marketing Analytics, Dashboard Creation, Data-Driven Decision-Making, Data Validation, Data Analysis, Data Capture, Business Analytics, Digital Marketing, Digital Media Strategy, Market Analysis, Marketing Planning
Beginner · Course · 1 - 4 Weeks
University of Pennsylvania
Skills you'll gain: Game Design, Project Design, Driving engagement, Social Impact, Drive Engagement, Employee Engagement, Motivational Skills, Positive Behavior Support, Behavior Management, Habit Formation, Psychology, Behavioral Economics, Marketing
Mixed · Course · 1 - 3 Months

Skills you'll gain: Customer Analysis, Web Analytics, Marketing Analytics, Web Analytics and SEO, Campaign Management, Digital Marketing Campaigns, Digital Marketing, Business Analytics, Campaign Planning, Digital Marketing Tools, Performance Analysis, User Research, Marketing Strategies, Data Analysis, Analysis, Digital Brand Strategy, Market Analysis, Marketing Planning, Marketing Strategy and Techniques, Data Validation
Intermediate · Course · 1 - 4 Weeks

Amazon Web Services
Skills you'll gain: AWS Identity and Access Management (IAM), Infrastructure as Code (IaC), Command-Line Interface, Amazon CloudWatch, Identity and Access Management, AWS CloudFormation, Root Cause Analysis, Amazon DynamoDB, Customer Relationship Building, Network Troubleshooting, Amazon Web Services, Customer Relationship Management, Software Architecture, IT Automation, Linux Commands, Cloud Computing, Web Applications, Information Technology, Customer Service, Software Development
Beginner · Professional Certificate · 3 - 6 Months

Macquarie University
Skills you'll gain: Business Strategy, Design Thinking, Supply Chain, Strategic Thinking, Business Strategies, Supply Chain Planning, Business Ethics, Supply Chain Management, Corporate Sustainability, Sustainable Business, Customer Analysis, Emerging Technologies, Organizational Strategy, Strategic Marketing, Growth Strategies, Supply Chain Systems, Corporate Strategy, Environmental Social And Corporate Governance (ESG), Digital Transformation, Innovation
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Talent Acquisition, Training and Development, Compensation and Benefits, Training Programs, Recruitment, Employee Training, Full Cycle Recruitment, Job Analysis, Employee Performance Management, Diversity Equity and Inclusion Initiatives, Compensation Management, Performance Appraisal, Job Evaluation, Developing Training Materials, Compensation Strategy, Occupational Safety and Health Administration (OSHA), Compliance Management, Compliance Training, Employee Relations, Performance Management
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Erasmus University Rotterdam
Skills you'll gain: Innovation, Creativity, New Product Development, Ideation, Brainstorming, Process Development, Design Thinking, Product Management, Diversity and Inclusion, Process Management, Organizational Strategy, Team Management, Organizational Structure, Project Implementation, Business Modeling, Business Strategy, Leadership, Lean Methodologies
Beginner · Course · 1 - 3 Months

Skills you'll gain: Email Security, Public Key Infrastructure, Encryption, Network Security, Cryptography, IT Security Architecture, Cybersecurity, Endpoint Detection and Response, Hardening, Data Security, Cyber Threat Hunting, Cryptographic Protocols, Advanced Encryption Standard (AES), Key Management, Authorization (Computing), Cyber Attacks, Information Technology, Computer Security Incident Management, Cyber Security Strategy, Technical Support and Services
Beginner · Specialization · 3 - 6 Months