• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Removing Barriers to Change

    Skills you'll gain: Influencing, Persuasive Communication, Organizational Change, Change Management, Overcoming Obstacles, Empowerment, Behavioral Economics, Decision Making

    4.9
    Rating, 4.9 out of 5 stars
    ·
    475 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Google Data Analytics Capstone: Complete a Case Study

    Skills you'll gain: LinkedIn, Data Analysis, Data Processing, Spreadsheet Software, Case Studies, Analysis, Analytics, Analytical Skills, Interviewing Skills, AI Enablement, Data Visualization Software, Artificial Intelligence, Portfolio Management, Data Cleansing, Data Visualization, Web Presence, Presentations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    System Administration and IT Infrastructure Services

    Skills you'll gain: Systems Administration, IT Infrastructure, Lightweight Directory Access Protocols, Cloud Management, Operating System Administration, Active Directory, Server Administration, Disaster Recovery, Cloud Infrastructure, Technical Consulting, Information Technology, System Configuration, Cloud Computing, Cloud Services, Servers, Network Administration, Network Infrastructure, Data Storage

    4.8
    Rating, 4.8 out of 5 stars
    ·
    26K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    B

    Board Infinity

    Quality Improvement and Management

    Skills you'll gain: Quality Management, Quality Management Systems, ISO 9000 Series, Statistical Process Controls, Product Quality (QA/QC), Quality Improvement, Quality Monitoring, Service Improvement, Customer experience strategy (CX), Quality Control, Continuous Quality Improvement (CQI), User Feedback, Product Improvement, Continuous Improvement Process, Technical Standard, Process Improvement, Customer Insights, Case Studies

    4.3
    Rating, 4.3 out of 5 stars
    ·
    384 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I
    I

    Multiple educators

    IBM and ISC2 Cybersecurity Specialist

    Skills you'll gain: Email Security, Digital Forensics, Network Security, Cloud Computing Architecture, Incident Response, Incident Management, Business Continuity Planning, Penetration Testing, Computer Security Incident Management, Cloud Services, Business Continuity, Security Controls, System Configuration, Generative AI, Data Storage, Peripheral Devices, Cybersecurity, Application Security, Information Technology, Cryptography

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Program Management Fundamentals

    Skills you'll gain: Program Management, Return On Investment, Project Portfolio Management, Organizational Strategy, Program Implementation, Project Management, Project Management Life Cycle, Project Management Institute (PMI) Methodology, Benefits Administration

    4.7
    Rating, 4.7 out of 5 stars
    ·
    104 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Introduction to HTML5

    Skills you'll gain: Hypertext Markup Language (HTML), Web Content Accessibility Guidelines, Web Language, Web Design, HTML and CSS, Verification And Validation, Web Design and Development, Cloud Hosting, Web Development, Front-End Web Development, Web Content, Web Development Tools, GitHub, Semantic Web, Responsive Web Design, Integrated Development Environments, Web Servers, Servers, Cascading Style Sheets (CSS), Programming Principles

    4.7
    Rating, 4.7 out of 5 stars
    ·
    28K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Alberta

    Indigenous Canada

    Skills you'll gain: Natural Resource Management, Environment and Resource Management, Sustainable Development, Cultural Sensitivity, Community Development, Civil Law, European History, Political Sciences, Legal Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    24K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Event Marketing & Management Fundamentals

    Skills you'll gain: Event Marketing, Events and Conferences, Event Management, Brand Marketing, Event Planning, Marketing Effectiveness, Driving engagement, Marketing Operations, Marketing Strategies, Marketing Communications, Media Strategy, Branding, Stakeholder Management, Brand Management, Brand Strategy, Stakeholder Engagement, Drive Engagement, Stakeholder Communications, Plan Execution, Brand Awareness

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    A

    Adobe

    Adobe Marketing Specialist

    Skills you'll gain: Adobe Express, Content Scheduling, Marketing Strategies, Personalized Campaigns, Data-Driven Marketing, Promotional Strategies, Marketing Planning, Social Media Content, Digital Marketing Campaigns, Responsible AI, Digital Marketing, Cross-Channel Marketing, Logo Design, Generative AI, Campaign Management, Social Media Marketing, Graphic Design, Content Strategy, Advertising, Market Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.2K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Inventory Management

    Skills you'll gain: Inventory Control, Inventory Management, Operations Management, Supply Chain Management, Microsoft Excel, Supply Chain Planning, Order Management, Warehouse Management, Demand Planning, Logistics Management, Service Level, Operations, Data Management, Customer Data Management, Forecasting, Cost Control, Probability Distribution

    4.6
    Rating, 4.6 out of 5 stars
    ·
    246 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM Generative AI for Cybersecurity Professionals

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Generative Model Architectures, Cyber Threat Intelligence, Security Information and Event Management (SIEM), AI Security, Threat Modeling, AI literacy, Threat Detection, Cybersecurity, Incident Response, Malware Protection, Exploitation techniques, Artificial Intelligence and Machine Learning (AI/ML), Anomaly Detection, Large Language Modeling, Vulnerability Management, Incident Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12K reviews

    Intermediate · Specialization · 1 - 3 Months

1…212223…834

In summary, here are 10 of our most popular brand management courses

  • Removing Barriers to Change: University of Pennsylvania
  • Google Data Analytics Capstone: Complete a Case Study: Google
  • System Administration and IT Infrastructure Services: Google
  • Quality Improvement and Management: Board Infinity
  • IBM and ISC2 Cybersecurity Specialist: IBM
  • Program Management Fundamentals: Microsoft
  • Introduction to HTML5: University of Michigan
  • Indigenous Canada: University of Alberta
  • Event Marketing & Management Fundamentals: EDUCBA
  • Adobe Marketing Specialist: Adobe

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok