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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Leading the Modern Day Business

    Skills you'll gain: Design Thinking, Digital Transformation, Creative Problem-Solving, New Product Development, Ideation, Business Transformation, Product Management, IT Management, Product Development, Technology Strategies, Agile Product Development, Innovation, Creativity, Strategic Thinking, Information Technology Architecture, Thought Leadership, Business Strategy, Leadership and Management, Marketing, Storytelling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    21K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Sales Professionals

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Sales Development, Sales Strategy, Sales Presentation, Sales Enablement, Sales Training, Sales Pipelines, Sales Management, Personalized Campaigns, AI literacy, Lead Generation, Sales Prospecting, LinkedIn, B2B Sales, Artificial Intelligence and Machine Learning (AI/ML), AI Personalization, Marketing Collateral

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    G

    Google

    Google UX Design

    Skills you'll gain: Responsive Web Design, Storyboarding, Wireframing, User Experience Design, UI/UX Research, User Experience, Usability Testing, Information Architecture, Presentations, Web Design, User Research, Design Thinking, Figma (Design Software), Usability, Design Reviews, Persona (User Experience), Web Content Accessibility Guidelines, Mobile Development, Web Presence, Interviewing Skills

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    99K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    Capstone: Create Value from Open Data

    Skills you'll gain: Peer Review, Analytical Skills, Complex Problem Solving, Data Synthesis, Data Literacy, Data Analysis, Constructive Feedback, Value Propositions, Data Integration, Exploratory Data Analysis, Data Presentation, Presentations

    4.2
    Rating, 4.2 out of 5 stars
    ·
    55 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    Successful Negotiation: Essential Strategies and Skills

    Skills you'll gain: Contract Negotiation, Negotiation, Price Negotiation, Mediation, Arbitration, Intercultural Competence, Conflict Management, Cultural Sensitivity, Influencing, Business Ethics, Decision Making, Ethical Standards And Conduct, Planning, Constructive Feedback, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Foundations of Project Management

    Skills you'll gain: Project Management Life Cycle, Change Management, Project Management, Organizational Structure, Generative AI Agents, Program Management, Project Planning, Strategic Thinking

    4.9
    Rating, 4.9 out of 5 stars
    ·
    101K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Facebook Content Creator Pro

    Skills you'll gain: Content Performance Analysis, Video Production, Content Scheduling, Meta Ads Manager, Writing, Social Media Analytics, Canva (Software), Facebook, Content Creation, Storytelling, Data-Driven Marketing, Copywriting, Online Advertising, Videography, Persona Development, Photography, Marketing Analytics, Social Media, Content Strategy, ChatGPT

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    ChatGPT: Master Free AI Tools to Supercharge Productivity

    Skills you'll gain: Prompt Engineering, Retrieval-Augmented Generation, Prompt Patterns, ChatGPT, Generative AI Agents, Generative AI, LLM Application, AI literacy, OpenAI, OpenAI API, Expense Management, AI Personalization, Context Engineering, AI powered creativity, Artificial Intelligence, Expense Reports, Large Language Modeling, Communication, Planning, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    ChatGPT + Zapier: AI-Powered Email Mastery

    Skills you'll gain: Email Automation, Prompt Engineering, ChatGPT, Prompt Patterns, LLM Application, AI literacy, OpenAI, Calendar Management, Organizational Skills, AI powered creativity, Generative AI, Artificial Intelligence, Large Language Modeling, Gmail, AI Personalization, HubSpot CRM, Email Marketing, Google Sheets, Workflow Management, Automation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Foundations of Cybersecurity

    Skills you'll gain: Cybersecurity, Security Controls, Cyber Attacks, Security Management, Security Strategy, Cyber Risk, Security Information and Event Management (SIEM), Information Assurance, Data Ethics, Network Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    42K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    YouTube Content Creator Pro

    Skills you'll gain: Storytelling, Content Performance Analysis, Storyboarding, Video Production, Photo/Video Production and Technology, Content Scheduling, Benchmarking, Content Optimization, Search Engine Optimization, Videography, Web Analytics, Video Editing, Drive Engagement, Content Strategy, Live Streaming, Marketing Analytics, Web Analytics and SEO, Content Development and Management, Style Guides, Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM AI Foundations for Business

    Skills you'll gain: Responsible AI, Data Literacy, AI Enablement, Data Mining, AI Product Strategy, Generative AI, Generative Model Architectures, Decision Intelligence, Data Processing, Big Data, LLM Application, Information Architecture, AI literacy, Strategic Decision-Making, AI Integrations, Enterprise Architecture, Cloud Computing, Data Science, Data Architecture, Leadership

    4.7
    Rating, 4.7 out of 5 stars
    ·
    100K reviews

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • Leading the Modern Day Business: University of Virginia
  • Generative AI for Sales Professionals: IBM
  • Google UX Design: Google
  • Capstone: Create Value from Open Data: ESSEC Business School
  • Successful Negotiation: Essential Strategies and Skills: University of Michigan
  • Foundations of Project Management: Google
  • Facebook Content Creator Pro: Coursera
  • ChatGPT: Master Free AI Tools to Supercharge Productivity: Vanderbilt University
  • ChatGPT + Zapier: AI-Powered Email Mastery: Vanderbilt University
  • Foundations of Cybersecurity: Google

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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