Master generative AI for content creation and produce professional images, video, and audio at scale. This hands-on course shows designers, copywriters, video producers, and marketers how to integrate AI tools like ChatGPT, ElevenLabs, Claude, Gemini and others into a real production workflow — no coding required.

Cross-Media Content Creation with Multimodal AI
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Cross-Media Content Creation with Multimodal AI

Instructor: Anton Voroniuk
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Beginner level
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5 hours to complete
Flexible schedule
Learn at your own pace
What you'll learn
Integrate generative AI tools like ChatGPT, Claude and Gemini into your content creation workflow and choose the right tool for each task.
Use prompt engineering to generate consistent, on-brand images, video, and audio at scale — from a single brief to a full campaign.
Build a responsible, legally compliant AI content practice with a repeatable implementation plan you can deploy immediately.
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Recently updated!
June 2026
Assessments
1 assignment
Taught in English
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